I’m Arjun Ram Srivatsa. I am an artist, musician, poet, animator, creative director, video director, video editor, motion designer, graphic designer, sound designer, podcaster, journalist, writer, music critic, birdwatcher, and friend living in Manhattan.
I hold a masters degree from Columbia University’s Graduate School of Journalism.
I’ve made editorial video for publications including The New York Times, Vogue, GQ, and Vanity Fair. I’ve made commercial work for Ford, McDonalds, and Sony Music. From 2020 to 2021 I hosted Diversity Hire, a podcast about being “POC” in media.
You can email me at arjunrsri@gmail.com
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Arjun Ram Srivatsa
Moodboard, Video Series, Pitchfork
One of the hurdles I faced while leading Pitchfork’s video team was how to make videos about music without actually using the copyrighted songs. Due to the nature of social platforms, brands are not a llowed to use music without licensing the songs, which could cost thousands of dollars. So I developed a show that focused on the objects and experiences that inspire artists to make their albums.
We spoke with artists about what they would have on a moodboard for their newly released album. We talked to Alvvays about bagpipes, Kali Uchis about sunsets, Cate Le Bon about Cardiff, Christine and the Queens about Angels in America, and more.
The videos were heavily reliant on my editing and animation. I scoured Getty Images for evocative footage to accompany the artist’s descriptive narration. I also used sound libraries to add layers of sound effects to strengthen the viewing experience.
Pitchfork
c. 2022-2023
Creative Director
Program Director
Director
Editior
Animator
Sound Designer
ColoristEditor-in-Chief:
Puja Patel
Associate Director:
Carrie Courogen
Producer:
Margeaux Labat